Our Team

Elizabeth Suni

Founder & President

One time side-hustler turned full-time business owner, Elizabeth is the founder of the company. After a 15-year corporate career and earning her MBA, Elizabeth started Wooly Doodle as a passion project during her maternity leave in 2017 and the rest is history. While she oversees all aspects of the business, she spends most of her time on product design, branding, marketing and social media.

Cherise Montgomery

Director of Operations

As Wooly Doodle’s first ever employee, Cherise is Elizabeth’s right-hand person and usually has her hands in everything. From managing team schedules, assisting with collection and production planning, ensuring the warehouse runs smoothly and overseeing operations, Cherise’s days are never boring!

Carly Hendricks

Operations Manager

If you’ve ever ordered from us or reached out by email, chances are you’ve interacted with Carly! She is our behind the scenes master who can be found processing inventory, packing your orders or responding to your customer service emails and she does it all with a smile on her face (and while wearing cozy slippers).

Charyl Denomy Lieder

Accounting & Finance

At the end of 2019, Charyl was faced with one of the biggest challenges – making sense of the Wooly Doodle books. She met the challenge head-on and kept coming back. Charyl uses her passion for numbers and organization to keep the WD books balanced and also to provide valuable data and analysis that helps with production planning.

Lily Carroll

Retail and Marketing Specialist

You can often find Lily behind the camera filming content or in front of the counter in our Showroom helping customers. She is responsible for helping to plan and execute our social media strategy and we are thrilled to have her on our team offering up fresh and on-trend ideas on how we can grow our brand.. just don't ask her to dance!

Kai-lee Tatsu

Retail and Operations Specialist

Kai-lee is the breath of fresh air that keeps our entire team energized. When she's not helping customers and providing excellent customer service, she is the team's resident hype person. Her positive attitude has the entire team laughing, dancing and singing on a regular basis.

Maxine Lieder

Operations Assistant

Highschool by day, hustling at WD by night (or at least afternoon), Max is can be found working in the Showroom, packing orders and managing inventory. She is our resident Swiftie and can win just about any dance-off (of which there are many).

Meghan Gray

In-house Photographer

With plans to move into our new office and build a photography studio, we knew we needed just the right person to join the team as our in-house photographer. Enter Meg – who is not only a talented photographer, but she also has a teaching background which makes her able to interact with all our models and bring out the absolute best in them.