Prints With a Purpose

This season we designed one exclusive print - You're My Rain-boo and we did so with the intent of giving back. The boy in the picture is my son Asher, born after we experienced a late-term loss at 26 weeks.

He is our rainbow baby and in August we are due with our second rainbow baby after suffering a miscarriage in July of last year.

I know all too well the feeling of isolation, sadness and pure helplessness that comes with infant pregnancy and so do many members of the Wooly Doodle team and our extended network. 

This is why we decided to donate 5 per cent of all the sales of this print to the Sunnybrook Pregnancy and Infant Loss Network (PAIL) in honour of rainbow babies and the joy they bring, the babies who left us too soon and the hardship that comes with that loss, and hope in knowing there can be a beautiful rainbow after a storm.

By purchasing this adorable print, you are helping to end the stigma associated with infant and pregnancy loss and you're providing support to those experiencing these types of losses.

Thank you for helping us give back.

Elizabeth Suni
Founder & President